our expertise
MOWI – A Ognuno La Sua Specialità
Management of an integrated campaign, mixing Media involvement and Influencer Marketing activations with a multichannel strategy (IG e TikTok) and a funny tone of voice.
MOWI playfully teases Italians about their laziness and drops a campaign where its products are the go-to fix for a healthy, sporty lifestyle – all served with its signature unapologetic flair.
